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Tobacco industry ownership of e cigarette brands is most prevalent in the USA and the UK. Its entry into the vaping market was rapid between 2012 and 2014.
Lorillard, the 3rd largest cigarette manufacturer in the US, acquired e-cigarette company BluCigs for $135 million in April 2012. It was the first tobacco industry e cigarette acquisition in the USA.
British American Tobacco (BAT) owner of popular cigarette brand Lucky Strike, acquired the Vype e cigarette brand which launched in the UK market in August 2013. It was the first tobacco industry e cigarette acquisition in the UK.
purplebox vapours responds to the HIQA call for Public Consultation on Vaping & e-cigarettes as a Smoking Cessation Interventions in Ireland.
It is important to have YOUR say and help shape the future of Vaping in Ireland.
Click HERE to add your contribution to the consultation process.
‘Smoking rates in England fall to lowest on record’ isn’t much of a headline in itself. Smoking rates have been in long-term decline for decades, so any given year is likely to have the fewest smokers on record.
What Deborah Arnott, of ASH, cannot quite bring herself to say is that it is the e-cigarette, not big government interference, that has been the game-changer. As Public Health England has acknowledged, e-cigarettes are the most popular stop-smoking aid.